Since we’re DigitalMarketer and our entire company is built around helping your business succeed, you knew we were going to give you some insights as to how to write the best copy for your business. Strategy #1: The Power of One The … [Read more...]
Archives for October 2019
What is Copywriting?
Copywriting is the content you see written in the caption of a Facebook ad. It’s the headline of a Google ad or the description of a YouTube video. It’s the text on a website, from the landing page to the product page. Outside … [Read more...]
11 Tips to Hire Freelancers Without Losing Your Mind
The Search Here are a few places to start your search for a freelancer. This way you aren’t stuck just staring at a long list of seemingly qualified professionals. Freelance Marketplaces You can start your search by posting an ad … [Read more...]
How to Create Audience-Engaging Content That Drives Results
Driving traffic to your site is hard enough. But what is even harder is converting those visitors into customers or subscribers. Don’t you feel sad looking at your site bounce rate in Google Analytics? Don’t you wish more people … [Read more...]
The 4 Critical Steps to Landing Page Optimization
Your landing page has one job—turn visitors into consumers. Whether they’re becoming consumers of your newsletter, membership, or products, it all starts with your landing page. Convincing visitors to let you into their inbox or pull … [Read more...]
How to Increase Instagram Story Engagement
Since launching in 2016, Instagram Stories has become more than just a popular sharing feature. It’s now also an effective marketing tool. The Snapchat-inspired feature offers brands a fun and free way to actively engage with their … [Read more...]
10 Statistics That Show Email Marketing Isn’t Dead
Email Marketing Statistic #1: In 2019, 293.6 billion emails were sent and received. That would equate to 804 million emails sent and received per day. What does this mean? People are spending time in their inbox. Where people … [Read more...]
10 Instagram Stats That May Surprise You
1. Instagram has the highest engagement of all the social media platforms Instagram is beating out Facebook, Twitter, and Snapchat as the queen of getting people to hit the like button. That’s a pretty big deal. Where users are … [Read more...]
What Is a Lead Magnet?
A Lead Magnet is a nearly irresistible offer made in exchange for a customer’s email address and/or other valuable marketing information, like names and phone numbers. Only the most strategic digital marketers, and mafia bosses, know how to … [Read more...]
The Methods of Well-Executed Conversion Rate Optimization
The main goal of optimization is to improve conversion rates of the traffic you already have, and generally, with the assets you already have. We aren't talking about getting website traffic in this chapter, we're talking about … [Read more...]
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