Focus on Social Media Conversation
Never Be Scared of Change
When Kevin’s family realized he was home alone, they began doing everything in their power to get back to him. Making certain the movie was not 30 minutes long, they encountered travel troubles along the way. Refusing to let this stop her, Kevin’s mom ended up going to a moving van just to get home. Change is needed in life and marketing. If something isn’t working, do not be afraid to change course.
Social Media Interaction Is Very important
Before the Wet Bandits actually enter Kevin’s home, they stake out the house and are scared off by an allegedly upbeat party. We all know, though, that this was nothing more than smoke and mirrors carried out by Kevin to give the appearance that people were inside.
Unfortunately, far too many businesses treat their social media pages the same way. Even though they are uploading great content constantly, they fail to acknowledge comments and posts on their page.
Keep in mind that these are either clients or potential paying customers. Nearly 2/3 of Americans use social media, so if you want them to stay around, give more than just the appearance of a company that listens.
Cover Each of the Bases
You may be influenced to only market your business through one or two platforms. Maybe you have a website and email list, but no social media program. Just imagine if Kevin hadn’t covered all his bases when setting traps at every entryway and having backup plans in position. Things could have went far differently. Remember this if you ever consider ignoring certain marketing tips.
Hopefully you are able to enjoy ‘Home Alone’ from now on without constantly contemplating marketing. Even if you can’t, though, at least you might pick up a couple of extra ideas along the way.